All Categories

Capabilities

Company News

Press Releases

Sustainability

Workplace

Global

Australia

Brazil

Canada

Canada (French)

Costa Rica

France

Ireland

New Zealand

Panama

Puerto Rico

Singapore

South Korea

United Kingdom

United States

Try to use other filters

Media Press Contacts

A lot has changed since Martin Brower opened its doors in 1934, but our commitment to strengthening communities has been there every step of the way.   That’s why on our warehouse floor, in our trucks, and behind our desks, you’ll find thousands of hardworking people who share a passion for helping others.From cooking a meal at a Ronald McDonald House to ensuring critical supplies get to organizations in need, our people are dedicated to driving positive change in their local communities by finding ways to lend their unique expertise and skills.While it only takes one person to make a difference. Together, as team Martin Brower, we believe we can have a lasting impact on the places we call home.That’s why we are rolling out a new program called Moving Communities Forward to strengthen our commitment and help our team members spend more time on causes that are near and dear to them.This initiative is part of MB Cares, which embodies our commitment to make a positive impact in the communities where we live and work.  Because we believe in the power and necessity of working together to lift up those around us and leave a better world for future generations.Through this program, we are committed to reaching 20,000 volunteer hours globally in 2024. That’s 90 minutes of volunteering for reach Martin Brower team member, in honor of our 90th anniversary.  Throughout the year, we’ll spotlight some of the incredible ways our team members are moving their communities forward and share more about the worthwhile organizations they are passionate about.

Being a collective force for good in the communities where we live and work.

Moving Communities Forward

For Martin Brower, being a leader in supply chain is about more than just moving products or things. We are driven by a purpose: to architect progress and leave a better world for future generations.But we know we cannot build a responsible future alone. To ensure our company is resilient in the future, reduce our environmental impact, and have a lasting impact on the communities we call home, we need to harness the collective power of our network to create real, meaningful change.That’s why we established “Impact for Good” as one of our four organizational pillars. Under this pillar and through our MB Cares program, we aim to build a responsible future by leveraging our global reach and networks to fuel progress in our communities and around environmental sustainability.We have set ambitious goals across four commitment areas: recycling, energy, fuel and emissions, and community engagement. Also, we have set ambitious net zero climate targets approved by the Science Based Target Initiative (SBTi).Read more about the meaningful advancements we have made across all our commitments in our <a href="https://panel.martinbrower.com/assets/2024globalcommsdocuments/mb-csr-report-2023-final.pdf">2023 Corporate Social Responsibility Report.</a>

Martin Brower is proud to launch the 2023 Corporate Social Responsibility report. In this report, we share more about how we’re building a responsible future.

2023 Corporate Social Responsibility Report

Recently, Martin Brower (MB) partnered with Tesla to pilot the use of all-electric Semis out of our Stockton, California distribution center (DC).  Martin Brower is among several companies in the US to use the Tesla Semi.As part of our strategic sustainability goals, Martin Brower is committed to being the leader in creating net-zero logistics solutions for our customers and reducing our climate impact through science-based targets.The key to accomplishing our sustainability goals is to create a resilient fleet of the future by deploying the latest alternative fuel technologies, which Tesla is a leader in. Piloting the Semi within our fleet was a natural step towards achieving that goal.The pilot ran earlier this year and included two all-electric Semis running routes to restaurants serviced by our Stockton DC.A group of five MB drivers, Frank Solari, Leo Alvarez, Casey Kamp, Carlos Nava, and Javier Hernandez, were trained to operate the Tesla Semi, which uniquely positions the steering wheel and driver’s seat in the center of the cockpit and has other design features to increase driver visibility and safety. Overall, our drivers had positive feedback on how the vehicle performs.Currently, the Tesla Semi can travel up to 500 miles on a single charge and reach a full charge quickly using a Semi Charger.Chargers could be installed on-site at a DC and would further lower our carbon footprint as all our US DCs are fully powered by renewable energy.Martin Brower will review the results of the pilot to consider implementing the Tesla all-electric Semis into our West Coast fleet as California state regulations will begin to push zero-emission vehicles starting in 2026-27.

Martin Brower is committed to being the leader in creating net-zero logistics solutions for our customers and reducing our climate impact through science-based targets.

Martin Brower Pilots Tesla All-Electric Semis

At Martin Brower, we are committed to driving forward our net zero goals. We are making meaningful progress by fostering resilience within our distribution centers, including purchasing renewable electricity that covers our DCs. In 2022, we led an effort, together with McDonald’s and the North American Logistics Council, to purchase solar power to cover the electricity usage for 100% of our United States distribution centers.  A key component was to leverage partnerships across the system to drive a bigger impact than any of us could do on our own. The partners recently came to see the completed project and shared their thoughts on the efforts.To learn more about Enel North America, our solar energy partner, <a target="_blank" href="http://www.enelnorthamerica.com">click here</a>. Check out this short video to hear why this is such an impactful project.

At Martin Brower, we are committed to driving forward our net zero goals. We are making meaningful progress by fostering resilience within our distribution centers, including purchasing renewable electricity that covers our DCs.

Empowering Tomorrow: Investing in Solar Energy

<a target="_blank" href="https://kodiak.ai/">Kodiak Robotics, Inc.</a>, a leading autonomous trucking company, and <a target="_blank" href="https://martinbrower.us/">The Martin-Brower Company, L.L.C.</a>, a global leader in supply chain solutions, today announced that the companies are working together to autonomously deliver time-critical refrigerated freight for quick service restaurants eight times per week between Dallas and Oklahoma City. Since the companies began working together in July 2022, Kodiak has completed over 600 autonomous deliveries for Martin Brower. Kodiak and Martin Brower are also exploring ways to expand their commercial operations across the Martin Brower network.Kodiak Robotics, Inc. and The Martin-Brower Company, L.L.C. today announced that the companies are working together to autonomously deliver time-critical refrigerated freight for quick service restaurants eight times per week between Dallas and Oklahoma City.Kodiak&#039;s ability to provide tailored solutions for their partners has been instrumental to the partnership. Kodiak operates what Martin Brower calls a &quot;shuttle lane,&quot; where autonomous trucks shuttle full trailers between major hubs and local drivers handle distribution of goods to multiple restaurants, including two of the top five largest fast food chains in the United States. The companies are working together to explore additional shuttle lane opportunities that will optimize and future-proof Martin Brower&#039;s network, allowing it to better serve the growing demands of its customers.&quot;We chose Kodiak because we share a mutual commitment to safety and customer service&quot; said Mark Grittner, Director - Global Capital, Fleet &amp; Facilities, Martin Brower.

&quot;Your next order of fries may have traveled on a Kodiak truck,&quot; said Don Burnette, founder and CEO, Kodiak. &quot;Autonomous trucks are well-suited to the difficult work of long-haul driving, while allowing our partners&#039; local drivers to handle last-mile deliveries and provide a personal touch for customers. Martin Brower&#039;s shuttle lane model is an ideal application for Kodiak that enables us to demonstrate the value of our technology within our customers&#039; existing networks.&quot;As part of the partnership, Martin Brower has joined the Kodiak Partner Deployment Program, which helps carriers establish autonomous freight operations and seamlessly integrate the Kodiak Driver, Kodiak&#039;s self-driving system, into their fleet.<h3>About Kodiak Robotics, Inc.</h3>Kodiak Robotics, Inc. was founded in 2018 and has become the trusted world leader in autonomous ground transportation committed to a safer and more efficient future for all. The company is developing an industry-leading technology stack purpose-built for long-haul trucks, making the freight industry safer and more efficient. Kodiak&#039;s unique modular hardware approach integrates sensors into a streamlined sensor-pod structure that optimizes for perception, scalability, and maintainability. The company delivers freight daily for its customers across the South, using its autonomous technology. Kodiak also leverages its commercial self-driving software to develop, test and deploy autonomous capabilities for the U.S. Department of Defense. Learn more about Kodiak on the web at <a target="_blank" href="https://kodiak.ai/">kodiak.ai</a>, and on <a target="_blank" href="https://www.linkedin.com/company/kodiakrobotics">LinkedIn</a> and <a target="_blank" href="https://twitter.com/kodiakrobotics">Twitter</a>. You can find the company press kit <a target="_blank" href="https://drive.google.com/drive/folders/1odgUnypBmPwl_EKogi-WV9qFWTkmuQ1B">HERE</a>.<h3>About Martin Brower</h3>For nearly 90 years, Martin Brower has been a strategic supply chain partner to the world&#039;s leading brands. We offer smart, sustainable solutions that help our partners see around corners, avoid obstacles, and build stronger, more resilient end-to-end supply chains. Thanks to our more than 13,000 employees, we successfully deliver 730 million cases annually to over 26,000 locations worldwide. Learn more about Martin Brower on the web at <a target="_blank" href="https://martinbrower.com/">martinbrower.com</a>, and on <a target="_blank" href="https://www.linkedin.com/company/martin-brower">LinkedIn</a>.

Martin Brower and Kodiak are using autonomous vehicles to haul quick service restaurant food between Dallas and Oklahoma City eight times per week; companies eye future partnership expansion.

Martin Brower Partners with Kodiak to Autonomously Deliver Time-Critical Refrigerated Freight

Martin Brower first acquired their business in Brazil in 1982 and has since grown it to be one of their largest markets, distributing from 6 DCs to businesses such as McDonald&#039;s, Domino’s, Bob&#039;s, Giraffas, Pizza Hut, KFC and Subway. Their São Paulo, Brazil operations are made up of 3 facilities – distribution centers in Guarulhos and Jacareí and a corporate office in Osasco. Combined they employee +1400 people.

In 2023 a major renovation of the São Paulo facilities was completed – providing a beautiful corporate office space and state-of-the-art distribution center in Guarulhos for the team. Many of the renovations and upgrades made in Reyes Family of Businesses facilities are made to further our Reyes Cares promise of creating positive change in the communities in which we live and work.In the corporate office: 100% LED lighting was installed, printers were reduced by 50% to minimize paper use and selective waste collection was added to impact sustainability goals positively. Two inclusive bathrooms were added, an elevator was installed and other building adaptations were added for those with special needs.

They also focused on creating collaborative and innovative spaces team: 9 phone/conference rooms (for 1, 2 or 4 people), 230 desks, open concept space for co-working, desks for wheelchair users, a new break room, a podcast room, and a special room named ‘Arena MB’ for employees to rest on break with sofas, televisions and board games. Overall, they increased the number of workplaces by approximately 30%.

In the distribution center: 130 employees prepare over 2000 SKUs to be delivered out of a nearly 300,000-square-foot warehouse – the largest for Martin Brower in Brazil. As part of the recent renovation, they drastically improved the efficiency of the building by adding an ethylene glycol (ethanol-based) cooling system, all-electric forklifts and pallet trucks, natural lighting through skylights to reduce daytime energy usage and automatic lighting throughout to make necessary lighting use as efficient as possible.

Martin Brower first acquired their business in Brazil in 1982 and has since grown it to be one of their largest markets, distributing from 6 DCs to businesses such as McDonald's, Domino’s, Bob's, Giraffas, Pizza Hut, KFC and Subway.

Facility Spotlight – MB São Paulo, Brazil

TMX Transform says construction has started on a new food distribution warehouse in Queensland for global supply chain solutions provider for restaurant chains Martin Brower ANZ.Martin Brower pre-committed to a 15-year lease term on the new 9301 sqm temperature-controlled DC located at Karawatha on a 28,332 sqm site.

The custom-designed facility will deliver chilled, frozen, and ambient storage capability. The Brisbane south site will also provide refuelling, truck wash, and weighbridge facilities, and space to park and manage the Martin Brower fleet.LOGOS acquired the brownfield site in April 2021 due to its strategic location: the site is at the interchange of Ipswich and Logan Motorways, 23 km southwest of Brisbane CBD, giving unparalleled access to Brisbane’s key arterial road networks.Vaughan Constructions will build the facility, which <a target="_blank" href="https://mhdsupplychain.com.au/2023/12/07/health-and-pharma-investing-big/">TMX Transform</a> procured under competitive tender. TMX is providing ongoing construction delivery management and project support to Martin Brower until completion, expected in the second half of 2024.

The facility targets a 5-star green rating and certification, incorporating sustainable design, energy management, recycling, and waste management facilities.The new DC is scheduled to be operational by late 2024.

The new distribution centre represents a significant milestone for Martin Brower, doubling our capacity in Queensland and ensuring we can continue to deliver the highest quality of service to our customer.

Queensland food DC in works

<a target="_blank" href="http://www.carriertransicold.co.uk">Carrier Transicold</a> has unveiled at the Solutrans tradeshow a new version of its Vector ® HE 19 unit, designed to reduce the carbon output of its flagship temperature-controlled trailer system. An initial prototype is undergoing in-depth testing with Fraikin and Martin Brower, two existing customers. Carrier Transicold is part of Carrier Global Corporation (NYSE: CARR), global leader in intelligent climate and energy solutions.Underlining Carrier Transicold’s ongoing commitment to sustainability, this new version of the Vector ® HE 19 can run on a new refrigerant with a lower global warming potential (GWP), to significantly reduce carbon dioxide (CO2) emissions without compromising performance. The system is also compatible with B100 biofuel.Customers will be able to use the new low-GWP refrigerant and the B100 fuel in combination or separately. The new lower GWP refrigerant can deliver an 88% CO2 savings over the standard R452A refrigerant. With refrigerant accounting for around 15% of a conventional refrigeration unit’s total CO2 emissions, this represents a significant reduction. The B100 biofuel, typically derived from recycled vegetable oils, animal fats or cooking oils, alone reduces the carbon emissions of the newly modified Vector ® HE 19 by between 60% and 91%, depending on the type of B100 used, compared with a standard diesel unit. Combined with the low-GWP refrigerant, the system can deliver a total minimum reduction of 73% in CO2 emissions over a year of use.&quot;Sustainability and environmental responsibility are at the center of Carrier Transicold’s projects, which is why we are delighted to unveil these innovative advances&quot; said Victor Calvo, Vice President &amp; General Manager, Truck Trailer International, Carrier Transicold. &quot;Created to meet the needs and ambitions of our customers, starting with our long-standing customers Fraikin and Martin Brower, this innovation is yet another asset to help every transport provider achieve their decarbonization goals.&quot;This solution will be on display for the duration of the Solutrans show, from Nov. 21 to 25, outside the EUREXPO exhibition center in Lyon. Winner of the special &quot;Joseph LIBNER&quot; prize at the Solutrans Innovation Awards for innovations with an environmental dimension, this solution is designed to improve customers’ sustainability and carbon emission reductions while maintaining refrigeration quality.&quot;Fraikin has always been committed to offering its customers innovative solutions in order to better respond to market developments,&quot; said Olivier Renard, CEO of Fraikin France, Europe&#039;s leading operational leasing company for industrial and commercial vehicles. &quot;Working with Carrier Transicold allows us to grow, adapt to the market and stay at the forefront of innovation by meeting the demands of complex projects and offering innovative solutions for our customers.&quot;

As with all Carrier Transicold Vector ® HE 19 units, the system combines the company’s all-electric E-Drive technology with a refined, multi-speed engine.The innovative design of Carrier Transicold’s Vector ® HE 19 also delivers optimized airflow management to maximize performance. The system harnesses the Coanda effect – which helps cool air ‘stick’ to the roof of the trailer – to ensure consistent temperature control throughout, helping to maintain the integrity of the cold chain. With the unit also being PIEK-compliant, the system delivers the ultimate solution to tightening urban emissions and noise regulations. Initially planned for the French market, production of the new Carrier Transicold Vector ® HE 19 unit is expected to start in 2024 and will be available in both mono- and multi-temperature configurations.For more information on Carrier Transicold products and services, visit <a target="_blank" href="https://www.carrier.com/truck-trailer/en/eu/">https://www.carrier.com/truck-trailer/en/eu/</a>. Follow Carrier Transicold on X: <a target="_blank" href="https://twitter.com/smartcoldchain">@SmartColdChain</a> or on <a target="_blank" href="https://www.linkedin.com/company/carrier-transicold">LinkedIn</a> at Carrier Transicold Truck Trailer Refrigeration.

<h3>About Carrier Transicold </h3>Carrier Transicold helps improve transport and shipping of temperature-controlled cargoes with a complete line of equipment and services for refrigerated transport and cold chain visibility. For more than 50 years, Carrier Transicold has been an industry leader, providing customers around the world with advanced, energy-efficient and environmentally sustainable container refrigeration systems and generator sets, direct-drive and diesel truck units and trailer refrigeration systems. Carrier Transicold is part of Carrier Global Corporation, global leader in intelligent climate and energy solutions that matter for people and our planet for generations to come. For more information, visit <a target="_blank" href="https://www.carriertransicold.eu/">www.carriertransicold.eu</a>. Follow Carrier on Twitter: <a target="_blank" href="https://twitter.com/smartcoldchain">@SmartColdChain</a> and on LinkedIn at <a target="_blank" href="https://linkedin.com/company/carrier-transicold/?viewAsMember=true">Carrier Transicold Truck Trailer Refrigeration</a>.<h3>About FRAIKIN</h3>The European leader, with almost 80 years&#039; experience, more than €965 million in sales by 2022, 60,000 vehicles on the road in 10 countries and more than 3,000 employees, the Group offers competitive, safe and high value-added solutions for all commercial and industrial vehicle fleets. A pioneer in intelligent outsourcing and fleet management services, and the leader in operational leasing of commercial and industrial vehicles, FRAIKIN is constantly innovating and adapting to help its 11,200 European customers meet their customers&#039; expectations. For more information, visit <a target="_blank" href="https://www.fraikin.fr/">www.fraikin.fr</a> or follow FRAIKIN France on <a target="_blank" href="https://fr.linkedin.com/company/fraikinfrance">LinkedIn</a>.<h3>About Martin Brower France</h3>Martin Brower France, a subsidiary of The Martin Brower Company L.L.C., is a global leader in supply chain solutions. Martin Brower France in 2023:<ul><li>855 employees;</li><li>1,540 restaurants delivered;</li><li>Approximately 64 million parcels prepared and delivered;</li><li>9 sites throughout France: Fleury-Mérogis, Beauvais, Rennes, Bordeaux, Lisses</li></ul>(Essonne), Lyon, Nancy, Aix en Provence and Toulouse, under 3 temperatures (fresh,dry, frozen);<ul><li>Certifications: iso 9001, 14001, 45001, 50001 and FSSC 22000.</li></ul>Martin Brower is present in 18 countries with over 74 distribution centres and is committed to reaching net zero emissions by 2050, through an ambitious target to reduce absolute operational emissions by 50% by 2030, in line with the scientific target of 1.5°C.Visit us at <a target="_blank" href="https://martinbrower.fr/">https://martinbrower.fr/</a>.

Martin Brower France is piloting a Carrier Transicold temperature-controlled trailer system that is designed to reduce carbon output.

Carrier Transicold Announces Innovative Solution Compatible with New Refrigerant and B100 Biofuel

OSHAWA – The City of Oshawa is pleased to announce that Martin Brower, a global leader in supply chain solutions, will occupy a new major industrial development at Northwood Business Park, and is expected to bring approximately 175 new jobs to our community.Panattoni Development Company has collaborated with Stonemont Financial Group and BentallGreenOak to bring Martin Brower to Oshawa.  The facility, which measures approximately 172,000 sq.ft. includes office space and is located at 650 Conlin Rd. W.

<h3>About Martin Brower</h3>For more than 89 years, Martin Brower has been a global leader in supply chain solutions for some of the world’s biggest brands, including McDonald’s Corporation. In Canada, they currently employ more than 1,200 team members across six facilities.Martin Brower’s new Oshawa facility will join 74 global hubs across 18 countries, handling complex logistic and supply chain operations for more than 26,000 restaurants.For more information, visit the <a href="https://martinbrower.ca/">Martin Brower website</a>.<h3>About Northwood Business Park</h3>With the Martin Brower announcement, Northwood Business Park is helping lead a new wave of job growth and economic prosperity for the City of Oshawa as its newest prime employment development opportunity.Location highlights:<ul><li>202 hectares (500 acres) of prestige employment lands with servicing approved and budgeted by Region of Durham</li><li>Located in proximity to Oshawa Executive Airport and Oshawa’s leading post-secondary institutions and research facilities – Ontario Tech University, Durham College and The Automotive Centre of Excellence (ACE)</li><li>Connected to Canadian Pacific and Canadian National rail lines</li><li>Public transit via Durham Region Transit is available with connections to the Oshawa GO station and the Oshawa Centre Terminal, a major transit hub connecting Oshawa to the Region of Durham</li></ul>More information is available on the City’s <a href="https://www.oshawa.ca/en/investoshawa/northwood-business-park.aspx">Northwood Business Park webpage</a>. For more information on Economic Development Services, visit <a href="http://www.oshawa.ca/business">Oshawa.ca/investoshawa</a> or follow @InvestOshawa on <a href="https://twitter.com/InvestOshawa">Twitter</a>.For City of Oshawa updates, visit <a href="https://www.oshawa.ca/en/city-hall/news-centre.aspx">Oshawa.ca/NewsCentre</a> to follow us on social media, subscribe to news and alerts, and have your say on <a href="https://www.connectoshawa.ca/">Connect Oshawa</a>.<h3>Quotes:</h3><ul><li>“The City of Oshawa is charting a path of ambitious economic growth and job creation,” said Oshawa Mayor Dan Carter. “Martin Brower’s decision to locate in Northwood Business Park is an excellent strategic decision, with their newest facility in proximity to our major post-secondary institutions and a strong pipeline of local talent. The City of Oshawa is truly becoming a focal point for large organizations looking to establish a presence in the eastern GTA.”</li><li>“Blue-Chip multinational employers from across the world are discovering the unique opportunity and value that Oshawa’s exciting new Northwood Business Park provides,” said Councillor Tito-Dante Marimpietri, Chair of the Economic and Development Services Committee. “Oshawa is by far Toronto’s most dynamic neighbour. Our city offers direct access to one of the largest consumer markets in North America. We are a community exceptionally positioned to create and secure well-paying jobs, offering major blue-chip companies a sustainable and competitive advantage in Canada and the Greater Toronto Area.”</li><li>“Martin Brower’s decision to select the City of Oshawa and Northwood Business Park is another significant announcement in a series of recent investments that are transforming and diversifying our economy,” said Councillor Bob Chapman, Vice-Chair of the Economic and Development Services Committee. “As one of the fastest growing communities in Canada, the City of Oshawa continues to affirm itself as an ideal location to invest and grow.”</li><li>“Martin Brower is proud to expand our footprint to the City of Oshawa and officially break ground on the new facility. We see endless opportunities for our Company to continue to grow and flourish here,” said Julie Dell’Aniello, President of Martin Brower Canada. “This new distribution center will play an important role in Martin Brower’s North American distribution network and is outfitted with CO2 refrigeration, infrastructure for electric vehicles (EVs), and the future potential to add solar panels to further drive toward our sustainability targets.”  </li><li>“Panattoni is excited to partner with Martin Brower to develop their new state-of-the-art distribution centre in the great City of Oshawa,” said Ryan Smele, Director of Development at Panattoni Development Company. </li><li>“This new facility will bring much needed new jobs and will help support future development of Northwood Business Park. This is yet another project that the City of Oshawa has been supportive of, and will be something we are all proud of once complete.”</li></ul>

The City of Oshawa is pleased to announce that Martin Brower, a global leader in supply chain solutions, will occupy a new major industrial development at Northwood Business Park, and is expected to bring approximately 175 new jobs to our community.

Oshawa Welcomes Martin Brower to Northwood Business Park

<h3>The new Martin Brower brand identity</h3>Effective today, May 15, 2023, Martin Brower is proud to announce their new logo and brand identity! This announcement comes on the first inaugural &#039;MB Day&#039;, a celebration that honors their journey, beginning in 1934, to the success they see today.<h5>Watch a video commemorating the first annual MB Day below</h5>

<h3>Why the change?</h3>Martin Brower was founded 89 years ago as the Brower Paper Company before later joining with the Martin Paper Company to create the Martin-Brower Paper Company. After many successful years, in 1998 they joined the Reyes Family of Businesses as Martin Brower, marking Reyes Holdings&#039; first venture outside of beverage distribution. Since then, Martin Brower has grown significantly to become a leading, global supply chain solutions provider for some of the world&#039;s most recognizable brands.So why the change? The new logo, colors and accompanying visuals reflect the Martin Brower team&#039;s new strategic direction, bringing a fresh and modern look to the brand while still staying true to their roots. And the doppler pattern is a visual manifestation of the sound you hear when a truck passes - an homage the backbone of the Martin Brower business.

<h3>The new Martin Brower brand anthem</h3>To us, being a leader in supply chain is never just been about moving products or things. It&#039;s not about what happens when we accurately forecast the next order, when a warehouse is expertly turned in a day or when our intelligently routed truck arrives at your favorite restaurant. It&#039;s what comes next that drives us. The family meal together, enjoying an ice cream after the winning game, the first sip of a refreshing drink on a hot day.When people ask us what we do, we tell them we connect people to the things that matter. We just happen to do so by being the leaders in supply. <h5>Martin Brower. We move the things that matter.</h5>

Effective today, May 15, 2023, Martin Brower is proud to announce their new logo and brand identity!

Exciting Updates to the Martin Brower Brand

Houston, TX - Dec. 15, 2022. McDonald&#039;s Corporation and all five members of the restaurant chain&#039;s North American Logistics Council (NALC) – Armada, Earp Distribution, Martin Brower, Mile Hi Foods and The Anderson-DuBose Company – have signed agreements with <a rel="nofollow" target="_blank" href="https://www.enelnorthamerica.com/">Enel North America</a> to purchase renewable energy and the associated renewable energy certificates (RECs) from Enel Green Power&#039;s Blue Jay solar project in Grimes County, Texas. This innovative aggregation of a major company purchasing power jointly with its logistics partners means the electricity load of McDonald&#039;s USA&#039;s entire logistics supply chain for all its U.S. restaurants is expected to be 100% supported by renewable energy.The Blue Jay solar project is expected to be fully operational in 2023. Once complete, McDonald&#039;s and its suppliers&#039; combined electricity purchase is expected to amount to an estimated average of over 470,000 megawatt hours (MWh) of renewable energy annually. This is equivalent to avoiding over 170,000 metric tons of carbon emissions annually or the greenhouse gas (GHG) emissions from over 80 million trucking miles driven each year.&quot;Adding Blue Jay solar to our U.S. renewable energy portfolio is one of the many important steps in our journey to achieving our net zero aspirations,&quot; said Bob Stewart, SVP and Chief Supply Chain Officer, North America, at McDonald&#039;s. &quot;This deal is a unique example of how McDonald&#039;s and its logistics partners are combining efforts to leverage their reach and scale to tackle supply chain emissions together. We are excited about our collective potential to help address climate change and drive continuous improvement.&quot;Supply chain emissions, which are categorized as Scope 3 emissions by <a rel="nofollow" target="_blank" href="https://ghgprotocol.org/about-us">GHG Protocol,</a> are challenging to address and measure because they&#039;re driven by activities that are beyond the direct control of the organization, such as the transportation and distribution of products. Scope 3 emissions account for 75% of companies&#039; GHG emissions on average, according to <a rel="nofollow" target="_blank" href="https://www.wri.org/update/trends-show-companies-are-ready-scope-3-reporting-us-climate-disclosure-rule">2022 report released by CDP</a>.

&quot;While major corporations are increasingly encouraging and advising their partners on how to reduce their carbon emissions, McDonald&#039;s took it one step further by becoming the anchor buyer alongside its suppliers. McDonald&#039;s and the NALC recognized early on that collaboration across the supply chain is the only way to effectively address electricity emissions for all logistics suppliers,&quot; said Danny Fahey, NALC Sustainability Lead and Vice President of U.S. Strategy at Martin Brower. &quot;This aggregation represents how a joint effort will be essential to making continued progress towards climate goals.&quot;The combined purchase of 189 megawatts (MW) of renewable power, equivalent to more than 900 U.S. McDonald&#039;s restaurants-worth of renewable energy annually, is intended to help McDonald&#039;s and the NALC members meet their ambitious climate commitments.&quot;This innovative deal demonstrates how Enel is helping major companies take a hands-on approach in helping their partners decarbonize their operations,&quot; said Paolo Romanacci, head of Enel North America&#039;s renewable energy business, Enel Green Power. &quot;We&#039;re honored to be part of such a monumental deal and look forward to helping McDonald&#039;s and its suppliers achieve their supply chain emission reduction goals through this tailored solution.&quot;Enel, McDonald&#039;s and its suppliers are committed to creating long-term value in the local communities surrounding the Blue Jay solar project. The companies signed a mutual letter of intent to participate in Enel&#039;s <a rel="nofollow" target="_blank" href="https://www.enelgreenpower.com/stories/articles/2021/01/csv-premium-offer">Premium Offer program</a> and co-develop community investment projects that align with the core values of each company.Approximately 275 jobs have been created during the construction phase and the project is expected to generate more than $41 million in new tax revenue over its operating life for state taxing entities. Furthermore, Enel has committed over $216,500 to fund STEM and upskilling programs for local schools and colleges since the start of the project&#039;s construction in May 2021. The Blue Jay project also includes an 88.2 MWh battery energy storage system, which will help support the reliability of the local energy grid.The buyer aggregation was facilitated by Coho Climate Advisors.   &quot;Close collaboration amongst all parties during a challenging time in the renewable energy industry proved crucial to create this impressive agreement,&quot; said Gavin Ahern, Director of Client Service for Coho Climate Advisors.

McDonald's Corporation and all five members of the NALC have signed agreements with Enel North America to purchase renewable energy and the associated renewable energy certificates.

McDonald's & U.S. Logistics Partners Sign New Energy Deal

WARRINGTON, England, Dec 12, 2022 — <a target="_blank" href="https://martinbrower.co.uk/">Martin Brower</a> has become the latest company to introduce <a target="_blank" href="http://www.carriertransicold.co.uk/">Carrier Transicold’s</a> Vector® eCool units into its operation, specifying 24 of the world’s first fully autonomous, all-electric engineless refrigerated trailer systems. Deployed as part of its relationship with a major fast-food brand, the new Vector eCool units will help to significantly reduce emissions on delivery routes in and around London, United Kingdom. Carrier Transicold is a part of Carrier Global Corporation (NYSE: CARR), the leading global provider of healthy, safe, sustainable and intelligent building and cold chain solutions.<h3>About Vector eCool</h3>Martin Brower’s new 13.6-metre Gray &amp; Adams trailers are supplied on contract hire by Centurion Truck Rental. The Vector eCool units are paired with the engineless version of the Carrier Transicold Vector HE 19, a powerful combination that will help the business to unlock significant sustainability benefits, reduce fuel costs and begin the move towards a diesel-free future for its temperature-controlled trailer fleet.“Our goal is to deliver innovative and meaningful solutions that help restaurants and our business create a more globally sustainable, ethical, and responsible future,” said Kevin Svenkeson, Managing Director, UK &amp; Ireland, Martin Brower. “Partnering with Carrier Transicold to integrate its all-electric Vector eCool units into our fleet is an essential step towards further reducing our carbon emissions and limiting our environmental impact.”The Vector eCool unit combines Carrier Transicold’s E-Drive all-electric technology with a new cutting-edge energy recovery and storage system. This converts kinetic energy generated by the trailer axle and brakes into electric power, which is stored in a battery pack that powers the refrigeration unit – a loop that creates the industry’s first fully autonomous system, producing no direct carbon dioxide (CO2) or particulate emissions.

The Vector eCool is also PIEK-compliant, which combined with its emissions performance, means that the system offers the ultimate solution to tightening inner city and urban regulations, while creating a more harmonious working environment for drivers. The trailers can also be plugged into the electrical grid when parked and fully charged in two hours using a standard five pin, three-phase standby plug.Martin Brower’s new units are all backed by Carrier Transicold’s comprehensive BluEdge fixed cost full-service maintenance package, which includes annual temperature control testing and certification, full regulatory checks and access to the company’s oneCALL™ 24/7 incident management service.“Since its UK launch in 2020, the Vector eCool system has proven an attractive offering for fleets eager to futureproof their operations against tightening legislation, and we are excited that Martin Brower has added its name to that list,” said Scott Dargan, Managing Director, UK &amp; Northern Europe, Carrier Transicold. “The Vector eCool is also the perfect match for Martin Brower’s urban delivery requirements right now, providing instant sustainability benefits for its London-based operations.”

Martin Brower is a global supply chain provider for restaurant chains worldwide. The new trailers will operate out of the company’s Hemel Hempstead distribution centre and will be on the road seven days per week, clocking up around 87,500 miles per year.Carrier Transicold’s Vector eCool units support Carrier’s aim to reduce its customers’ carbon footprint by more than one gigaton as part of its <a target="_blank" href="https://www.corporate.carrier.com/corporate-responsibility/our-sustainability-goals/">2030 Environmental, Social and Governance goals</a>. Carrier Transicold creates refrigeration solutions as part of its <a target="_blank" href="https://www.corporate.carrier.com/healthycoldchain/connected-cold-chain">Healthy, Safe, Sustainable Cold Chain Programme</a>, which provides products and services designed to ensure the safe delivery and consumption of consumer perishable goods.For more information on Carrier Transicold products and services, visit <a target="_blank" href="http://www.carriertransicold.co.uk">www.carriertransicold.co.uk</a>. Follow Carrier Transicold on Twitter: <a target="_blank" href="http://www.twitter.com/smartcoldchain">@SmartColdChain</a> or on LinkedIn at <a target="_blank" href="https://www.linkedin.com/company/carrier-transicold/?viewAsMember=true">Carrier Transicold Truck Trailer Refrigeration</a>.<h3>About Carrier Transicold</h3>Carrier Transicold helps improve transport and shipping of temperature-controlled cargoes with a complete line of equipment and services for refrigerated transport and cold chain visibility. For more than 50 years, Carrier Transicold has been an industry leader, providing customers around the world with advanced, energy-efficient and environmentally sustainable container refrigeration systems and generator sets, direct-drive and diesel truck units, and trailer refrigeration systems. Carrier Transicold is a part of Carrier Global Corporation, the leading global provider of healthy, safe, sustainable and intelligent building and cold chain solutions. For more information, visit <a target="_blank" href="http://www.carriertransicold.co.uk">www.carriertransicold.co.uk</a>. Follow Carrier on Twitter: <a target="_blank" href="http://www.twitter.com/smartcoldchain">@SmartColdChain</a> and on LinkedIn at <a target="_blank" href="https://www.linkedin.com/company/carrier-transicold/?viewAsMember=true">Carrier Transicold Truck Trailer Refrigeration.</a>

Martin Brower has become the latest company to introduce Carrier Transicold’s Vector® eCool units into its operation, specifying 24 of the world’s first fully autonomous, all-electric engineless refrigerated trailer systems.

Martin Brower has become the latest company to introduce Carrier Transicold’s Vector® eCool units into its operation, specifying 24 of the world’s first fully autonomous, all-electric engineless refrigerated trailer systems

Martin Brower UK Adopts eCool Units to Reduce Emissions

<h3>First tractor in use</h3>Surrey, B.C. — October 27, 2022: Martin Brower of Canada Co. (Martin Brower), a leading logistics service provider for restaurant chains around the world, is operating its first tractor for McDonald’s Canada food delivery services on 100 percent Renewable Natural Gas (RNG)[1] provided by FortisBC Energy Inc. (FortisBC). The first tractor is in operation, with an additional six scheduled to arrive later this year. The tractors are being tested in British Columbia to assess the feasibility of using them to deliver to McDonald’s Canada restaurants across Canada where possible.“At McDonald’s Canada, we know making small changes to our supply chain can result in a big impact, which is why we’re working with our long-time distribution partner Martin Brower to help us use our scale for good,” said Rob Dick, Supply Chain Officer at McDonald’s Canada. “Globally, we’ve pledged to achieve net-zero greenhouse gas emissions by 2050–a pledge that we are continuing to make progress towards here in Canada by investing in real and tangible changes like testing seven new Kenworth tractors powered by RNG provided by FortisBC.”

<h3>About Renewable Natural Gas</h3>“We are committed to providing customers, like McDonald’s Canada, with a lower-carbon fuel option to reduce greenhouse gas emissions in commercial transportation,” said Mike Leclair, vice-president, major projects and liquefied natural gas at FortisBC. “Renewable Natural Gas has enormous potential to economically reduce greenhouse gas emissions from transportation, a sector that contributes over 40 percent of greenhouse gas emissions in the province.”Renewable Natural Gas helps reduce greenhouse gas emissions by putting organic waste to work. FortisBC takes advantage of carbon already in the system by capturing methane and repurposing it. Renewable Natural Gas can reduce greenhouse gas emissions by displacing conventional natural gas in supplying energy to homes, businesses and transportation.FortisBC will supply Martin Brower with up to 5,000 gigajoules of RNG over the next year, which can power seven tractors in service for McDonald’s Canada. All of these tractors will be fuelled with 100 percent RNG to drive the vehicles. Owners of compressed natural gas (CNG) vehicles can <a target="_blank" href="https://www.fortisbc.com/est/truck-fleets">purchase RNG from FortisBC</a>, which lowers the carbon intensity of the entire gas system. Using Renewable Natural Gas in CNG powered vehicles reduces emissions by upwards of 85 percent over diesel and costs about 45 percent less than traditional diesel fuel when carbon credits are generated and applied to the cost of RNG.[2] Switching to RNG also uses the same natural gas engine without any additional capital investment once customers adopt CNG.“Our goal is to deliver innovative and meaningful solutions that help restaurants and our business create a more globally sustainable, ethical, and responsible future,” said Julie Dell’Aniello, president, Martin Brower Canada. “Integrating the first Renewable Natural Gas tractor into our fleet is an essential step towards further minimizing Martin Brower’s carbon emissions and environmental impact.”Learn more about <a target="_blank" href="https://www.fortisbc.com/est/truck-fleets">energy solutions for on-road transportation</a> from FortisBC.

<hr>[1] — Renewable Natural Gas is produced in a different manner than conventional natural gas. It is derived from biogas, which is produced from decomposing organic waste from landfills, agricultural waste and wastewater from treatment facilities. The biogas is captured and cleaned to create Renewable Natural Gas (also called biomethane).[2] — The <a target="_blank" href="https://www2.gov.bc.ca/assets/gov/farming-natural-resources-and-industry/electricity-alternative-energy/transportation/renewable-low-carbon-fuels/rlcf012_-_approved_carbon_intensities_-_current_-_20220815_v2.pdf">Renewable and Low Carbon Fuel Requirements Regulation</a> has a carbon intensity for electric vehicles is 19 gCO2e/MJ compared to RNG at 10 gCO2e/MJ (weighted average).

MB of Canada Co., a leading logistics service provider for restaurant chains around the world, is operating its first tractor for McDonald’s Canada food delivery services on 100 percent Renewable Natural Gas.

Martin Brower Testing 100% Renewable Gas in Canada

Thermo King®, a leader in transport temperature control solutions and a brand of Trane Technologies (NYSE: TT), has completed initial testing of its innovative evolve™ electric trailer with retailers Walmart and Loblaws, and Martin Brower, a leading supply chain solutions provider for restaurants around the world. During more than 2,500 hours of operation, the battery-powered refrigerated trailer unit delivered excellent performance, ensuring high quality climate control to keep food and other goods fresh. With zero direct emissions, Thermo King’s electric trailer technology can help to significantly decarbonize the cold chain. &quot;By partnering with our customers, we can help accelerate the industry’s transformation to electrification by applying valuable insights from data collected during these trials. With more than 2,500 hours of operation, the learnings bring us closer to a commercialized all-electric trailer unit, help our customers prepare their operations, and ultimately, together we can advance the industry forward,” said Karin De Bondt, President, Thermo King Americas.“With thousands of refrigerated trailers using diesel fuel today, we have the ability to make a meaningful difference when it comes to reducing greenhouse gas emissions,” said Fernando Cortes, senior vice president of transportation, Walmart U.S. “We were pleased to work with Thermo King on the testing of our first-ever refrigerated trailer operated primarily on battery electricity in the U.S. as we look for solutions to achieve zero emissions by 2040.”

Leveraging Thermo King TracKing® telematics, customer operations data and learnings have been documented with each evolve™ trailer demonstration, directly contributing to future product optimization and innovation. In addition to its current portfolio of products, Thermo King has committed to delivering all-electric, zero-emission solutions for every segment of the end-to-end cold chain by 2023 in Europe and 2025 in the Americas. Through its evolve™ all-electric portfolio, the business will help advance Trane Technologies’ 2030 Sustainability Commitments, including its Gigaton Challenge to reduce customer greenhouse gas emissions by 1 billion metric tons. About Trane Technologies Trane Technologies is a global climate innovator. Through our strategic brands Trane® and Thermo King®, and our environmentally responsible portfolio of products and services, we bring efficient and sustainable climate solutions to buildings, homes, and transportation. Learn more at tranetechologies.com. About Thermo King Thermo King – by Trane Technologies (NYSE: TT), a global climate innovator – is a worldwide leader in sustainable transport temperature control solutions. Thermo King has been providing transport temperature control solutions for a variety of applications, including trailers, truck bodies, buses, air, shipboard containers, and railway cars since 1938. For more information, visit www.thermoking.com or www.europe.thermoking.com.

Through 2,500 hours of trial runs, the electric trailer kept food and other critical cargo fresh for the major retailers and logistics providers, bringing them closer to electrified fleets.

Thermo King® by Trane Technologies Accelerates Cold Chain Decarbonization Following Electric Trailer Trials with Walmart, Loblaws and Martin Brower

In 2021, construction on the new 59,000 square-foot Martin Brower facility in Nancy, France was completed. This project was awarded France’s HQE (High-Quality Environmental) Certification based on the principles of sustainable development. Specifically, it was built using innovative installations with respect for our planet at the forefront of planning such as:<ul><li>LED lighting</li><li>high-performance cooling installations with Transcritical CO2 technology and low air speed ventilation.</li></ul>

Martin Brower is the only business unit in the Reyes Family of Businesses with a global reach, delivering +720 million cases to 18 countries. Outside of the U.S., Martin Brower has 48 distribution centers in Canada, Latin America, Europe, the Middle East, South Korea and Southeast Asia as well as Australia and New Zealand.

Nancy operates as one of eight Martin Brower - France distribution centers that together deliver +64 million cases to over 1,500 McDonald&#039;s restaurants throughout the entirety of the country. The local Nancy team of 51 employees delivers +5.1 million of those cases to approximately 135 restaurants.

In 2021, construction on the new 59,000 square-foot Martin Brower facility in Nancy, France was completed.

Nancy, France Facility Spotlight

As part of our Reyes Cares: Fuel &amp; Emissions initiative, Martin Brower Canada is partnering with McDonald’s Canada to conduct a pilot program utilizing the Volvo VNR Electric Class 8 tractor. This pilot program will help both parties assess the feasibility of scaling alternative fuel vehicles to service more than 1,400 restaurants across Canada.

Martin Brower has been a key supply chain partner for McDonald’s globally since it opened its first restaurant in the U.S. in 1956 and works closely with the restaurant leader to continue to reduce its global carbon footprint. The Martin Brower Canada team is excited at the chance to test this new technology and will deliver to local McDonald’s restaurants within a 95-mile range of the Montreal Distribution Centre over the coming months:

Due to the vastly different seasons in Quebec, it seemed the perfect location to kick-off the initiative to demonstrate the effectiveness and reliability of the battery-electric drivetrain in both the heat of a Montreal summer and the cold of winter. To ensure the Volvo VNR Electric tractor is charged and ready, Martin Brower has also installed onsite charging infrastructure.“Our goal is to deliver innovative and meaningful solutions to help restaurants and our business create a more sustainable, ethical and responsible future – every day, all over the world,” said Julie Dell’Aniello, president, Martin Brower Canada. “By integrating the Volvo VNR Electric tractor into our fleet, we will gain valuable experience for future zero-tailpipe emission tractor deployments that will enable us to continue driving down Martin Brower’s greenhouse gas emissions so we can meet our sustainability targets.”

As part of our Reyes Cares: Fuel & Emissions initiative, Martin Brower Canada is partnering with McDonald’s Canada to conduct a pilot program utilizing the Volvo VNR Electric Class 8 tractor.

Martin Brower & McDonald's Pilot First Electric Truck

<h5>Consumers rightly demand unparalleled safety in the food they consume, so delivering a flawless supply chain solution that meets rigorous quality standards is essential. As the food industry grapples with increasing regulatory demands and complex compliance mandates, having a unified food safety management system becomes essential.</h5>Callouts:<ul><li>Streamlined process for seamless onboarding of new customers.</li><li>Global real-time visibility of compliance status.</li><li>Empowered with data insights for continuous improvement and trend identification.</li></ul>

Before our innovative overhaul, the landscape presented challenges such as limited global visibility of standards requirements, restricted avenues for sharing best practices, and duplications in standards implementation. These issues often inhibited an efficient workflow and the realization of full potential in food safety management.With the aim to transform and elevate, our enterprise-wide compliance management system was introduced. This system not only ensures the highest food safety standards but also provides much-needed protection for customer brands. Key features include:<ul><li>Comprehensive structure for quality management – spanning audits, document management, risk management, to corrective action reporting.</li><li>Collaborative partnership with the Global Data and Analytics Team for enhanced Power BI reporting, enabling trend and rapid root cause identification and actionable insights.</li></ul>

The journey, launched in 2018, saw collective efforts from quality leaders across all eighteen markets. Today, the outcome speaks for itself. Swift onboarding processes for new customers, streamlined processes, and the ability for real-time global compliance tracking. These enhancements play a crucial role in upholding customer trust and ensuring brand integrity.From an industry perspective, our system offers an end-to-end supply chain compliance solution, giving unparalleled assurance to our customers. As we move ahead, our vision integrates seamlessly with other food safety-related tools within our ecosystem, such as product claims management and supply chain temperature monitoring, making us an indispensable partner in the global food industry.

Seamless Integration, Compliance, and Brand Protection Through an Industry-Leading Management System.

Redefining Food Safety: Global Compliance at its Best

<h5>Modern business simply has no alternative but to explore the impact of their practices on the environment, urging companies to reevaluate their carbon footprints. Recognizing this urgency, we took a major step forward, partnering with like-minded stakeholders to establish a 2,700-acre solar farm in Texas.</h5>Callouts:<ul><li>100% carbon-neutral electricity for the next 12 years.</li><li>Facilitating a state-of-the-art solar farm in Texas.</li><li>A leadership position in the McDonald&#039;s Supply Chain towards green energy.</li><li>Equivalent of eliminating 19,666,000 trucking miles annually.</li></ul>

While Martin Brower&#039;s commitment to reducing its carbon emissions by at least 40% per ton delivered by 2030 was already a great step, the identification that electricity contributed to almost 50k tons of carbon annually drove further action. With the US being responsible for 74% of this figure in 2021, a significant transformation was needed.Embarking on this green journey, Martin Brower delved into understanding Renewable Energy Power Purchase Agreements (RE PPAs). Identifying the perfect project, the company rallied the entire US distribution network. Their initiative didn&#039;t stop there. By bringing McDonald&#039;s into the fold, Martin Brower could further bolster their carbon-neutral commitment.

The result? A solar farm, operational since Q4 of 2022, designed to offset 100% of the US electricity carbon footprint. This massive leap helped cut global electricity carbon emissions by an astonishing 80% from baseline figures.Some benefits:<ul><li>An annual reduction of 40k tons of carbon.</li><li>Coverage for 100k megawatt-hours of electrical demand for over a decade.</li><li>Significant carbon reduction equivalent to eliminating 19,666,000 trucking miles every year.</li></ul>

Martin Brower&#039;s renewable initiative hasn&#039;t just reduced its carbon footprint; it has firmly positioned the company as a trendsetter in the McDonald&#039;s Supply Chain. With McDonald&#039;s now urging all its US suppliers to explore similar green options, Martin Brower&#039;s efforts serve as a benchmark for industry standards.Looking to the horizon, while the solar farm initiative marks a significant stride towards the company&#039;s Science Based Targets, it&#039;s just the beginning. Martin Brower is already exploring similar eco-friendly projects in Canada and other markets.Join Martin Brower in its journey towards a sustainable, green future.<a href="/capabilities-sustainable-solutions">Learn More About Sustainability</a>

Harnessing the Power of the Sun for a Carbon-Neutral Tomorrow.

Empowering a Greener Tomorrow: Martin Brower's 100% US Renewable Energy Drive

<h5>In an era dominated by real-time data, the need for seamless promotions management is paramount. As businesses look to optimize inventory levels and reduce wastage, the reliance on manual tools like spreadsheets can drastically undermine efficiency and productivity. When one of the leading players in the fast-food industry faced these challenges, the need for a transformative solution was clear.</h5>Callouts:<ul><li>Transformative integration of digital supply chain solutions, including our advanced planning system and supplier engagement platform.</li><li>Time-saving for supply chain planners.</li><li>Enhanced transparency leading to heightened customer satisfaction.</li><li>Tangible increase in proactivity and efficiency.</li></ul>

Before Martin Brower stepped in with its innovative approach, the manual handling of supplier-facing production planning was cumbersome and prone to errors. Supply chain planners were burdened with unwieldy worksheets, jeopardizing the steady supply to distribution centers and restaurants.We implemented our advanced planning system and innovative supplier engagement platform solutions, revolutionizing promotional event management. This integration offered:<ul><li>A Material Requirements Plan (MRP) transparent to the supplier.</li><li>Optimization in the face of supply constraints, prioritizing genuine needs.</li><li>Dynamic adjustments to demand signals, ensuring precise inventory management and reduced wastage.</li></ul>

From the digital solution’s foundational yield management feature to the constrained supply functionality, the transformation was comprehensive. Martin Brower initiated a promotion orchestration project, providing unparalleled visibility to both customers and suppliers. While still in its pilot phase, its capabilities are primed to enhance our ongoing Sales &amp; Operations Planning (S&amp;OP) solution.Looking ahead, our promotions orchestration offerings will evolve further, integrating their capabilities with our S&amp;OP solution. The aim is to align long-term forecasts with customers, streamline promotions management, and ensure seamless execution.

Elevating promotion management with seamless orchestration and unparalleled efficiency.

Revolutionizing Promotions Management: Martin Brower’s Synchronized Promotions Orchestration

<h5>Navigating the labyrinth of waste regulations is no easy task, especially when each business location has its own approach to dealing with trash. That&#039;s where Martin Brower can help. We partner with businesses worldwide to transform their waste challenges into sustainable solutions, making it simpler to manage waste and meet regulatory requirements.</h5>Callouts:<ul><li>We&#039;ve kept over 74 million kg of our customers&#039; waste out of landfills every year.</li><li>In 2022 alone, we recycled an amount of cardboard equivalent to a million trees.</li><li>The used cooking oil we collect from restaurants in select countries isn&#039;t just waste; it powers our fleet vehicles.</li></ul>

Take, for instance, a global fast-food chain. They have seen an explosion of regulation regarding their waste streams. The regulations are quite complex. In some countries, it is a flat tax based on weight. In others, each city is determining its own rules and penalties for waste being sent to landfills. The core challenge was not just the logistics of dealing with cardboard and food scraps – it was finding a comprehensive solution that manages the extensive data and reporting, determining the priority waste streams, and supporting change management internally to get the job done.Martin Brower supported our customer as a strategic advisor, considering how to have the best impact on the planet and move toward a circular economy, all while managing the practical realities of the business.

We started by getting clear about the problem. In each market, they were grappling with a fragmented waste management system across thousands of locations. Each restaurant juggled its own waste practices, caught in the tangle of local rules and higher waste costs. The result? It was almost impossible for the corporate office to get a clear picture of their waste management effectiveness, making it that much harder to demonstrate regulatory compliance, substantiate sustainability goals, or manage costs.As a strategic partner, we created a unified circular waste strategy to streamline the process and add value. Acting as a central hub — or &quot;control tower&quot; — we created predictive analytic data tools to understand expected and actual waste flows, led the identification of waste partners, assessed how we could maximize the value from waste, managed the coordination of waste pickups with reverse logistics and managed waste streams data and reporting.

Our hands-on approach extended beyond just creating a strategy. We delved into the specific needs of individual restaurants, local regulations, and logistical challenges. This allowed us to offer tailored solutions that not only made waste management easier but also had a positive environmental impact, validated by data analytics.Collaboration was key. We always kept our customers in the loop, shaping the plan together. This included developing third-party vendor agreements for waste management and processing, training restaurant staff in new protocols, and delivering transparent data analytics for ongoing performance assessment.The outcome? A simplified, more effective waste management system that also delivers both environmental and financial gains.

<h5>The Results:</h5>Partnering with customers in 9 countries to divert waste from landfill.  Currently collecting 7 waste streams via reverse logistics and managing more through third-party partnerships.Join us in turning waste management from a headache into an asset. Because when it comes to waste, there&#039;s always room for improvement.

A Central Hub for Managing Waste – Making it Easier for Businesses to Stay Sustainable and Compliant.

Turning Trash into Treasure – Simplifying Waste Management for a Circular Economy

Martin Brower is dedicated to being the leading logistics service provider for restaurant chains around the world, creating an outstanding work environment for our employees and delivering unmatched value for our customers while protecting their brands.

Newsroom

Moving Communities Forward

Media Press Contacts

Email